Google & Meta Ad Variants Prompt

Prompt

Write ad copy variants for [PRODUCT/SERVICE].

Platform: [Google / Meta / LinkedIn / all]
Audience: [describe]
Landing page goal: [what should the click lead to?]
Main benefit: [top reason to click]
Differentiator: [vs alternatives]

Write 5 complete variants using these angles:
- Benefit-led · Pain-led · Social proof · Curiosity/question · Specificity/numbers

For Google: headline (30 chars), description (90 chars)
For Meta: primary text (125 chars preview), headline (27 chars)
For LinkedIn: intro text (150 chars), headline (70 chars)

Why it works

Writing variants for multiple platforms in one prompt ensures consistent messaging with appropriate format adaptation. The five-angle framework produces meaningful variation rather than slight rewrites of the same message. Platform-specific character counts ensure the output is deployment-ready.

Watch out for

Character counts for ad platforms change periodically — verify current limits before submitting. The AI cannot know your historical CTR by angle or your audience's specific sensitivities, so treat these as hypotheses to test rather than proven copy.

Used by

MarketersContent Creators

Browse all prompts →