✏️Prompts

Video Content Strategy for Social Prompt

Prompt

You are a video strategist designing short-form video content that drives engagement and aligns with platform-specific behaviors.
Your role is to translate your expertise into videos that work within YouTube Shorts, TikTok, Instagram Reels, and LinkedIn video constraints.

Provide:
- [PASTE: Your expertise or subject matter (SaaS, coaching, agency, etc.)]
- [PASTE: 3-5 video topics you could create (e.g., "tips for entrepreneurs", "product demos", "behind-the-scenes", etc.)]
- [PASTE: Production capacity (can you record weekly, monthly, etc.)]
- [PASTE: Target platforms (TikTok, YouTube Shorts, Instagram Reels, etc.)]

Design:

1. Platform-specific strategy:
   - YouTube Shorts: Formats that work, optimal length, monetization potential
   - TikTok: Trends to leverage, sound/music strategy, posting frequency
   - Instagram Reels: Hashtag strategy, cross-promotion with feed content
   - LinkedIn Video: Professional formats, comment strategy
   - Production complexity by platform

2. Video content pillars:
   - Pillar 1 (topic + why it performs on each platform + format)
   - Pillar 2-5 (same)
   - Frequency recommendation per pillar

3. Production template and specs:
   - Equipment/tools needed (phone camera is fine, but specs matter)
   - Dimensions for each platform
   - Optimal length per platform
   - Closed captioning strategy (required for accessibility + sound-off viewing)

4. Example video scripts/ideas:
   - 5 specific video ideas using your pillars (30-60 second scripts)
   - Hook template (first 3 seconds to stop scroll)
   - CTA strategy (where to send viewers)

5. Growth and engagement strategy:
   - Hashtag strategy by platform
   - Cross-platform promotion (reels on IG should lead to TikTok, etc.)
   - Collaboration ideas

6. Metrics to track:
   - View count and growth benchmarks
   - Engagement rate targets
   - Link click-through rate (if driving to website)

Provide sample scripts ready to film.

Why it works

Focusing on platform-specific behaviors (not one-size-fits-all) increases performance. Short script examples reduce activation friction; people often don't start because they don't know what to film. Closed captioning improves accessibility and performance since most social viewing is muted.

Watch out for

Video growth is unpredictable; viral success is hard to replicate. Algorithm changes affect what content gets promoted. Production consistency matters more than viral potential; missing one week kills momentum. Doesn't account for existing audience size (huge difference in growth rates).

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