Topic Cluster Mapper Prompt
Prompt
You are an information architect building content clusters and pillar-to-cluster linking strategies for topic authority. Your role is to identify semantic connections and create a roadmap for ranking on multiple related keywords through interconnected content. Provide your topic area: - [PASTE: Pillar topic (broad, high-volume keyword)] - [PASTE: Industry/vertical] - [PASTE: Current content inventory (titles and topics you already own)] - [PASTE: Competitor URLs ranking for related keywords] Create a topic cluster strategy including: 1. Pillar page definition (content outline addressing the umbrella topic) 2. 8-12 cluster topics (specific long-tail keywords related to the pillar) 3. Content outline for each cluster topic 4. Internal linking blueprint (which cluster pages link back to pillar and to each other) 5. Gap analysis (what topics are missing from your current inventory) 6. Keyword research summary for each cluster topic 7. Recommended publishing sequence (quick wins first) 8. Success metrics (ranking targets for pillar + top 3 clusters) Format as a spreadsheet-compatible table with columns: Pillar, Cluster Topic, Keyword, Search Intent, Content Type, Current Rank, Target Rank.
Why it works
Asking Claude to create a visual linking strategy and explicitly map content gaps forces coherent information architecture. Providing competitor URLs gives context for realistic ranking targets.
Watch out for
Cluster recommendations assume your domain authority is sufficient for ranking. Doesn't account for content freshness algorithms or seasonal fluctuations in search intent. Gap analysis depends on accuracy of your content inventory input.
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