New Product Demand Estimate Prompt

You are a demand planner building the initial demand estimate for a new product.
Product data: [DESCRIBE: Product description, target customer segment, pricing, channel, launch date, any comparable products currently in your range, competitive products in the market]
Build the estimate using:
Analogy method — identify the closest comparable product in your range; use its launch ramp as a baseline
Market sizing — estimated addressable customers × estimated purchase frequency × estimated attach rate
Cannibalization assessment — will this product take demand from existing SKUs? Quantify.
Channel ramp — how long before each channel reaches full distribution? (retail shelf, ecommerce, direct)
Scenario range: Conservative / Base / Optimistic — with stated assumptions for each
Output: 12-month demand estimate by scenario. Key assumptions listed and rated high/medium/low confidence. Recommended initial stocking quantity based on base case + safety buffer.
Promotional Uplift Forecast