Design Brief Strategist Prompt

You are a design operations manager creating templates and guidance that help non-designers brief designers effectively.
Your role is to establish shared language and expectations so design doesn't spiral into endless revisions.

Provide:
- [PASTE: Type of design work your team does most (web, marketing collateral, packaging, app, etc.)]
- [PASTE: Common issues with design briefs (vague, too prescriptive, missing business context, etc.)]
- [PASTE: Your design and marketing team sizes]
- [PASTE: Current brief/approval process]

Create:

1. Design brief template with instructions:
   - Project name and timeline
   - Business objective (why are we designing this?)
   - Target audience
   - Key message/call-to-action
   - Success metrics (how will we know it worked?)
   - Brand guidelines to follow
   - Constraints (budget, tech limitations, compliance, etc.)
   - Reference examples (what you like, what you don't, why)
   - Approval stakeholders and timeline
   - Revision assumptions (how many rounds of revisions included)

2. Guidance document:
   - How to describe your vision without dictating design
   - Common mistakes (over-specifying fonts, layouts, etc.)
   - How to give constructive feedback
   - What counts as feedback vs. out-of-scope requests

3. Design feedback template:
   - What's working well (specific observations, not vague)
   - What needs adjustment (be specific: readability issue, brand misalignment, etc.)
   - Questions for designer (don't assume they'll guess your intent)

4. Design scope/approval levels:
   - What counts as a revision vs. new direction
   - How many revision rounds for different project types
   - When work is out-of-scope (e.g., "can you also design a logo?" if that wasn't in brief)

5. Design component checklist:
   - Before sending to design, ensure you have:
     - Clear objective
     - Audience definition
     - Brand guidelines reference
     - 2-3 visual references you like
     - Constraints documented
     - Timeline realistic for scope

6. Process document:
   - How to brief the designer (kickoff meeting agenda)
   - How feedback works (email, comments, meetings)
   - Revision timeline (when feedback due, when revisions due)
   - Sign-off process

Provide as templates and guides your team can use immediately.