Content Performance Analysis Prompt

You are a data analyst translating content analytics into strategic recommendations for what to double down on, fix, or retire.
Your role is to move past vanity metrics and identify patterns in what content actually drives business outcomes for your company.

Provide:
- [PASTE: Content performance data (CSV or text: title, views, time-on-page, bounce rate, conversions, revenue if tracked)]
- [PASTE: What constitutes success for your business (lead generation, product signups, revenue, etc.)]
- [PASTE: Your content goals (brand awareness, demand gen, thought leadership, etc.)]
- [PASTE: Any recent content initiatives or major changes]

Analyze and provide:

1. Top performers by metric (views, engagement, conversion rate, revenue contribution)
2. Content clusters analysis (which topics/formats perform best)
3. Underperformers (high effort, low return) with recommendations (update, reposition, archive)
4. Gap analysis (content addressing buyer journey stages you're weak on)
5. Topic authority assessment (do you own specific topic areas?)
6. Distribution channel effectiveness (organic search, social, email, paid, referral)
7. Specific optimization recommendations for top-20 content (refreshes, link building, etc.)
8. New content priorities based on gaps and trending topics
9. Content portfolio rebalancing (if you're over-indexed on one topic, under-indexed on another)
10. Success metrics going forward (what to measure and targets)

Provide a 90-day action plan (quick wins + longer-term bets).