Short-Form Video Content Strategy Prompt

Prompt

Build a short-form video strategy.

Platform: [TikTok / Reels / Shorts]
Brand/creator: [describe]
Goal: [followers / awareness / leads / sales]
Content comfort: [talking to camera / voiceover / B-roll only]
Posting target: [videos per week]
Accounts I admire: [name 2-3]

Please create:
1. 5 content pillars
2. For each pillar: 3 video ideas with hooks
3. A repeatable format template (hook, content, CTA)
4. Best hook styles for my niche
5. A 4-week posting calendar

Why it works

Building five content pillars rather than generating one-off ideas creates a repeatable content framework where new ideas can always be classified into an existing category — this prevents creative paralysis ('what should I post today?') and ensures the feed has consistent variety. The hook examples per video idea are the most directly actionable output because the first 3 seconds determine whether a short-form video gets watched or scrolled past. Referencing accounts you admire provides the AI with style and tone guidance that abstract descriptions can't fully convey.

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