Zoovu
AI product discovery and guided selling platform that helps shoppers find the right product through conversational AI.
What it does
Zoovu is an AI-native product discovery and digital self-service platform - enabling manufacturers and retailers to deploy AI-powered product advisors, guided selling flows, and configurators that help customers find and select the right product through conversational AI interactions. AI capabilities include AI conversational product advisors that ask targeted questions and recommend matching products, intelligent product catalog enrichment that generates structured product attributes and compatibility data from unstructured content, dynamic product filtering that adapts recommendation logic based on shopper responses, AI-powered product comparison tools that highlight key differences between shortlisted options, conversion analytics that surface which advisor questions and product attributes drive purchase decisions, and AB testing that optimizes advisor conversation flows for conversion.
Why AI-NATIVE
Zoovu is AI-native - conversational AI product discovery and autonomous catalog enrichment that guide shoppers to the right product without human sales assistance are the core product capabilities.
Best for
Mid-market manufacturers and B2B companies use Zoovu for AI-guided product selection - conversational advisors helping customers navigate complex product catalogs and reducing sales engineering overhead.
Large manufacturers and retailers use Zoovu for enterprise AI product discovery - AI-guided selling across complex product lines and catalog enrichment maintaining product data quality at scale.
Limitations
Zoovu handles the product discovery and guided selling experience but relies on existing e-commerce platforms (Salesforce Commerce, SAP) for cart, checkout, and order management.
Salesforce CPQ and Threekit offer competing product configuration and guided selling capabilities — enterprises should compare conversational AI quality, catalog enrichment depth, and integration breadth.
Zoovu's AI catalog enrichment improves product data but works best starting from reasonably complete product information — manufacturers with very sparse product data need significant content investment alongside Zoovu.
Alternatives by segment
| If you need… | Consider instead |
|---|---|
| E-commerce product recommendations | Nosto |
| Visual product configurator | Threekit |
| E-commerce personalization platform | Bloomreach |
Zoovu pricing based on product catalog size and traffic. Not published. Mid-market and enterprise contracts negotiated. Annual contracts.
