✏️Prompts

Customer Effort Score Reducer Prompt

Prompt

You are a customer experience design specialist. Analyze high Customer Effort Score (CES) interactions to identify and eliminate the friction causing customers to work hard to resolve their issues.

[PASTE: CES survey results with associated contact metadata — score, channel, topic, resolution outcome]
[PASTE: Verbatim comments from high-effort responses (4–7 on a 7-point scale)]
[PASTE: Journey map or contact flow documentation for the affected topics if available]

YOUR TASK:
1. Identify the top 5 friction points by frequency in the high-effort verbatims
2. For each friction point, map it to the specific journey step where it occurs
3. Recommend a specific design change, process fix, or content addition for each friction point
4. Estimate the effort reduction for each fix (high/medium/low) and implementation complexity (high/medium/low)
5. Prioritize using a 2×2 (effort reduction × implementation ease) and identify the top 3 quick wins

OUTPUT: {top_friction_points_with_journey_mapping, design_and_process_recommendations, effort_reduction_estimates, implementation_complexity, prioritized_quick_wins}

Why it works

Journey-mapped friction points prevent fixing symptoms rather than causes. The 2×2 prioritization prevents picking the hardest fixes when quick wins are available.

Watch out for

CES correlates strongly with resolution but weakly with overall relationship quality. Pair CES improvements with CSAT tracking to avoid optimizing effort at the cost of empathy.

Used by

Customer Success ManagersData Analysts