✏️Prompts

CSAT Driver Analyzer Prompt

Prompt

You are a customer experience analyst. Analyze CSAT survey data to identify the strongest drivers of high and low satisfaction scores.

[PASTE: CSAT scores with associated contact metadata — channel, topic category, resolution outcome, agent, date]
[PASTE: Verbatim comments from low-scoring responses (1–3 out of 5)]
[PASTE: Verbatim comments from high-scoring responses (5 out of 5)]
[PASTE: Sample size and survey period]

YOUR TASK:
1. Calculate CSAT by channel, topic, and resolution outcome — identify the 3 highest and 3 lowest scoring combinations
2. Analyze low-score verbatims: extract the top 5 complaint themes and representative quotes for each
3. Analyze high-score verbatims: extract the top 3 delight drivers agents and processes should replicate
4. Identify the single biggest CSAT lever — the change most likely to move the overall score
5. Write a 3-bullet executive summary with the top finding and the top recommended action

OUTPUT: {csat_by_segment, low_score_themes_with_quotes, delight_drivers, top_csat_lever, executive_summary}

Why it works

Segmented CSAT rates expose where to invest; verbatim themes explain the why. Highlighting delight drivers prevents the common mistake of focusing only on what's broken.

Watch out for

CSAT surveys have response bias toward unhappy and very happy customers. Contextualize findings with contact volume data before drawing conclusions about the typical customer.

Used by

Customer Success ManagersData Analysts